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Too often you find marketers pushing backlinks to pages of low importance when it comes to THE most important thing, that being the pages ability to convert it’s audience into buying products or clicking links. That’s why a well thought out approach must be followed in order to take full advantage of the hard work being put in to gain those links.
Selecting the Money Keywords
The initial keyword research of a site is in most experts opinion of great importance when it comes to shaping development for the future. Therefore careful selection of ‘money’ keywords must be taken into consideration.
Money keywords are those which have the MOST potential in converting an audience into either a product/affiliate sale or an ad click. If your site is targeting Adsense, a very simple way of determining whether or not a keyword is going to bring about high click revenue is to check it on Google Adwords keyword analysis tool. You can see results displaying the estimated cost per click for advertisers. A high cost per click usually means a larger chance of Adsense revenue for that particular term.
Tags: backlink concentration, seo blog
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